Animation is one of the most time-intensive creative disciplines, and also one of the most frequently underquoted. Clients see seconds of output and rarely understand the hours behind them. This calculator helps you find a rate that reflects the real cost of what you produce.
// frequently asked questions
How do I price animation by the second?
Per-second pricing is standard in animation because it ties the cost to the actual deliverable length. Establish your per-second rate by calculating how many seconds of finished animation you can produce per day, then dividing your required daily rate by that output. A mid-level 2D character animator might produce 3-5 seconds of finished animation per day. At $600-800/day that translates to $120-260 per finished second, which aligns with market rates for quality work.
How does 2D vs 3D affect my rate?
3D animation commands higher rates for two reasons: the software and hardware investment is significantly greater, and the skill set is harder to find. A 3D generalist who can model, rig, and animate independently is rare enough to justify rates 50-100% above a comparably experienced 2D animator. If you specialise in 3D, your rate should reflect that scarcity, not just your hours.
How do I handle revision rounds on animation projects?
Animation revisions are expensive because changes at the animation stage often require reworking earlier stages. Define revision rounds clearly in your contract and specify at which stage they can occur. Changes to the script or storyboard after animation has started should be quoted as scope changes, not covered by standard revision rounds. The more granular your approval gates, the less likely you are to absorb expensive late-stage revisions.
What billable percentage should I plan for?
Animators typically bill 55-65% of working hours. Render time, client briefing, reference gathering, and software maintenance take the rest. For 3D work in particular, render time is significant and should either be charged separately or factored explicitly into your per-second rate.